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Google Advertising Exposed, Marketing & Ads

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    Google’s new Ad Settings tool is a positive step for the digital marketing industry

    Ah, ad tailoring. We meet again. Since 2009, Google has maintained a central dashboard for users to find out more about the ads they were been served. This was an effort to dispel any privacy concerns about its advertising model. For the most part ...

    Google update aims to show you how it uses your data

    The company hasn't always made it clear, for instance, that certain types of information could be used to target ads to users, he said. But, he added, they've been working on it. As part of that effort, Google Account hub now explains how sharing data with ...

    In Our View: Shine Light on Political Ads

    Instead, when Eli Sanders of a Seattle newspaper, The Stranger, requested information regarding campaign ads, the companies failed to produce it, providing the impetus for the recent lawsuits. Google officials have responded with a decision to stop ...

    Privacy Control Overhaul Takes Center Stage in Google Accounts Update

    The new update also provides users larger control over their Google Ads experience. With the new Ad Settings, users can now understand why they are seeing certain ads and control what will pop up in the future. This feature affects all websites and apps ...

    What It’s Like to Be Google’s Poster Child for “Crying Liberal” or “Basic Bitch”

    Google didn’t determine that Trkulja looked like a mobster ... He says he wasn’t aware of that fact but that it makes sense: Friends often send him links to random Russian ads using his likeness. Saddington, who also identifies as a husband and ...

    Search Buzz Video Recap: Google Chatter, AdWords Shutting Old Down, AMP, Search Console, Bing, Assistant & More

    Google is notifying some advertisers that they are closing down the old AdWords interface in a few weeks. Google is testing AMP labels in AdWords ads. Google local pack can show query dependent service category labels now. Google Search Console may ...

    Google, Facebook domination has RUINED the internet for everyone, warns EPIC report

    They say that while ads should give people information about products, Facebook and Google are now giving advertisers information about consumers; these days, the consumers are the product. MIT Technology Review points out that the combined market ...

    Making sense of Google's podcast flip-flop

    Understandably, it's all about business, as we discussed in detail earlier this year: Google's financial success revolves primarily around online ads. Everything Google does ultimately serves to reinforce its ability to deliver such ads as frequently and ...

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