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    Referral Marketing Leader Buyapowa Acquires RewardStream

    By combining two industry-leading technologies, Buyapowa now offers the most powerful platform in the referral marketing industry, boasting unique features such as Omnichannel Referral Tracking, Lightning-fast Integration and Multiple Referral Generation.

    Fast Five with Sunil Chhetri

    “Forget social media, I did not know I had that much power,” says the skipper of the Indian team,Amit Bapna | ETBrandEquity | June 20, 2018, 06:00 IST Sunil Chhetri Even before the FIFA world cup began, soccer mania got an early start back home when a ...

    Hit Refresh With Corefactors Integrated Marketing and Sales Platform

    It's a fast paced world with many 'blink and miss it' moments. Knowing this, Bengaluru-based Corefactors, conceptualised by Adnaks Marketing Solutions, has introduced an integrated communication platform that seamlessly blends multiple channel marketing to ...

    Are You In the Content Marketing Friend Zone? You Gotta Leave It Fast!

    What’s the friend zone? Oh; nothing serious. It’s only one of the biggest fears people face when falling in love with someone. You know the story: boy meets girl, boy loves girl, girl sees boy as a friend. It’s sad. It’s devastating. It can happen ...

    It must be June — hog prices are rising fast

    As often happens in June, hog prices are rising fast. Cash hog prices on last Friday’s morning report averaged .35 per hundredweight, .01 above the week before, .11 above the first of June, and .91 higher than a month earlier. The futures ...

    4 savvy social media marketing lessons from IHOP, Burger King and more

    Here are four takeaways from the recent buzz about pancakes, burgers and outstanding marketing moves: 1. Snark works, if it fits your brand voice and target demographic. Several restaurant and fast-food chains, including A&W, Wendy’s, White Castle and ...

    Fast forward to personalized marketing for telcos

    Traditionally, marketing was simple. A Telco’s sales cycle typically started when a customer was exposed to a marketing message from the Telco in some form, most likely through a big and expensive TV commercial. That time is long gone. The sales cycle ...

    STEM graduates: science jobs expected to grow twice as fast as other occupations

    Jobs in science, tech, engineering and maths (STEM) are expected to grow at double the rate of other occupations, creating 142,000 jobs between now and 2023, according to new research. The study, from RS Components, offers the latest breakdown of STEM ...

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