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Paramount Publishing, Business Marketing

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    How self-publishing a book in New York is a little like starting a small business

    I’ve been writing about business for the last 13 years as a reporter, but until now I’ve never known how it felt to be a small business owner in New York. Self-publishing a book has given me a little ...

    Almost 80% of the textbook industry is dominated by 5 publishing companies that make books so expensive most students skip buying them

    Textbook costs rose 67% from 2008 to 2018. Which is putting a serious strain on students wallets. But how did the college textbook publishing industry become so pricey? Almost 80% of the textbook indu...

    Elsevier Faces Tough Questions About Its Business Model During Library and Publishing Conference

    New York City—Gen Z students don’t want the same things from college their Millennial predecessors did. Elite colleges will be just fine, but mid-tier campuses without defined niches will face extinct...

    Next Century Publishing Author Unveils Fifty Years of Leadership Lessons

    Using his diverse background as a senior leader and administrator in business, colleges ... or fear the demise of their popularity. Next Century Publishing is a world leader in book publishing, book m...

    Veeva Introduces New Digital Asset Management Capability to Speed Publishing to Any Digital Channel

    PLEASANTON, Calif.--(BUSINESS WIRE)--Dec 4, 2018--Veeva Systems (NYSE:VEEV) today introduced Veeva Vault Digital Publishing, a new digital asset management (DAM) capability in Vault PromoMats and Vaul...

    Bank Sohar launches Erteqa'a Plus Leadership Devel Programme in collaboration with Harvard Business Publishing

    Muscat: In its commitment to a robust human resource strategy aimed to develop employee skills as they prepare to become the next generation of Omani leadership, Bank Sohar has launched Ertqa'a Plus, ...

    Ivan Oransky, MD, Recognized Leader in Medical Publishing, Joins Medscape as Vice President, Editorial

    "I have devoted my career to furthering the highest standards in health and science journalism, and I look forward to working with one of the best editorial teams in medical publishing to further ...

    Use Publishing Platforms to Increase Brand Awareness: 7 Tips

    Depending on the industry, publishing content featuring experts in your niche ... I use that as a branding awareness strategy for my business to get the message across," she explains. "I've found that ...
 

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