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    How Your Business Can Make a Big Impact with Micro-Influencers

    He or she is ready to assume an important role in forwarding the branding goals and marketing campaigns. To make it happen, refrain from blatantly bombarding people with sales pitches. Add value to pe...

    5 ways to make your holiday advertising campaigns more profitable

    This is where personalization comes in handy. The more specific you can make your target audience and the messaging you use with them, the more likely you are to get their business. For example ...

    Will Nutmeg’s £350 ‘advice’ service make the firm a profit?

    The Women Against State Pension Inequality campaign is bringing inherent unfairness in the treatment of the genders to light, Adrian Boulding writes Next month will see the women’s state pension age r...

    Zuckerberg: ‘We don’t make as much money from Stories ads as we do from Feed’

    By making businesses pay to send messages, Facebook believes it would make brands “more selective about what ... The article was first published in the July print edition of Marketing magazine.

    How to Make Customers Look Forward to Your Email

    One of the simplest changes you can make to your email marketing strategy is to refine your timing. When are you setting your automation software to send emails to your customers? If it’s first thing ...

    Ecommerce Marketing: How to Make Money in the 5 Best Places

    Is your business fast expanding so fast you are planning to give it an international outlook? It is important that you take your venture across the borders and search for new markets. In the world of ...

    Swipe Up: How to Make Instagram Stories Ads People Want to Click

    Ads tailored to this channel make up and increasing portion of the digital marketing mix, which is reflected in spending across different industries. And for modern consumers, Stories are a captivatin...

    How to Make Your Marketing Campaigns Shine Brightest This Diwali – The Smart Marketer’s Guide

    No longer is Diwali just India’s most widely celebrated festival – over the past few years, it has turned into our biggest online shopping festival too! Welcome to this special festive season article ...
 

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